👋🏽

I’m a tech enthusiast, a proud father of two, and a passionate product developer who loves both creativity and engineering.

I thrive on pushing boundaries and breaking away from the ordinary.

Collaborating, co-creating, experimenting, and testing using human-centred design methodologies

I'm a hands-on problem solver and tireless improver of things.

With over 18 years of experience in product design, development, and management, I lead cross-functional teams and drive strategic design from concept to completion.

Experience

Chief Product Officer & Manager | Stackt
Wellington, FL | 2021 – Present

Lead end-to-end product strategy, design, and development across all client and internal projects.
Manage and mentor a cross-functional team of designers and developers, ensuring high-quality, timely delivery of scalable digital products.
Collaborate with stakeholders, engineers, and business leaders to define product vision, translate requirements into actionable solutions, and drive execution from concept to launch.
Design and implement scalable UI/UX systems and design frameworks, improving consistency, development efficiency, and product performance.
Conduct user research, usability testing, and data-driven iterations to continuously optimize user experience and product outcomes.
Operate as a full-stack developer, building and integrating front-end and back-end systems, APIs, and infrastructure to support product functionality and scalability.
Oversee product lifecycle management, aligning market needs, business goals, and technical execution to deliver high-impact digital experiences.

Senior Product Designer | ComplyRight/Taylor Corp
Fort Lauderdale, FL | 2017 – 2021

Led UX/UI strategy and execution across multiple SaaS products, delivering scalable, high-impact user experiences from concept to launch.
Defined and enforced design standards, systems, and best practices to ensure consistency, quality, and efficiency across all digital products.
Partnered with product, engineering, and executive leadership to shape product direction, align business objectives, and drive execution.
Delivered end-to-end product design through advanced prototyping, interaction design, and high-fidelity UI, clearly communicating vision across stakeholders.
Operated as a full-stack front-end developer, building responsive, production-ready interfaces across web and mobile platforms.

Formstax (New Product)
Led the design and experience strategy for a next-generation tax platform, redefining and streamlining the online tax filing experience.
Drove high-value UX improvements focused on performance, usability, and conversion optimization.

HR Direct SmartApps
Architected and designed a suite of enterprise HR applications, including Employee Records, Attendance, Time Off, and Compliance systems.
Delivered cohesive, cross-platform experiences across desktop, tablet, and mobile, ensuring usability, accessibility, and scalability.
Directed user-centered design strategy through research, validation, and iterative optimization.
Translated complex requirements into structured user flows, system-level design solutions, and scalable interface frameworks.

Corporate Website & Digital Ecosystem
Led the redesign and replatforming of the corporate website and digital ecosystem.
Directed brand, UX/UI, and digital experience across marketing, eCommerce, and product touchpoints.

Senior UX/UI Designer | 3dcart
Fort-Lauderdale | 2012-2017

Directed all creative efforts of this SaaS eCommerce platform including software UX/UI, branding, art direction, ad creation, creative and technical copywriting, email marketing, software templates, designer/developer supervision, HTML/CSS technical recommendations, marketing strategies, coordination of trade shows and print media.

Developed and executed the brand strategy, designed the software's UX/UI, and created the corporate website along with all associated marketing materials.
Provided UX/UI supervision and art direction for the eCommerce design division.
Led the creative copywriting for marketing and user interfaces with minimal guidance.
Coordinated corporate trade shows and provide support to our design partners and SEM division.
Instrumental in improving the UX/UI and marketing media for the launch of version 3.2 resulting in the doubling of our customer base.
Introduced new technically efficient templates based strictly on CSS for rapid development, decreased inconsistencies and testing time as well as improving visual appearance.
Designed over 200 Online Stores and 78 Web Templates
Successfully defined, executed, and managed all solutions projects, ensuring their timely delivery, yielding increased conversion rates.
Accountable for the development and refinement of eCommerce strategies, including gathering requirements, designing solutions, conducting QA/testing, and overseeing program design, and execution.

UXUI + AI

AI-Driven Design & Development Transformation
Adopted an AI-first approach to product design and development, fundamentally evolving my methods to prioritize speed, scalability, and intelligent automation across every stage of the workflow.

Redefined UX/UI design and development workflows by integrating AI across the entire product lifecycle, from research and ideation to design execution and engineering delivery.
Established AI-powered processes to accelerate prototyping, automate repetitive tasks, and enhance decision-making through data-driven insights.
Leveraged AI tools for rapid concept generation, interaction design, and scalable design system creation, significantly reducing time-to-market while increasing design precision and consistency.
Transformed traditional design methodologies into adaptive, AI-augmented workflows, enabling faster iteration cycles and higher-quality outputs across products.
Integrated AI into front-end and full-stack development, streamlining code generation, component structuring, and system integration for improved development efficiency.
Enhanced user research and testing through AI-assisted analysis, identifying behavioral patterns and optimizing user experiences with greater accuracy and speed.
Led the adoption of AI across teams, establishing new standards, workflows, and best practices for AI-driven product design and development.

Skills & Education

Core Expertise

Product Strategy & Leadership
UX/UI Strategy & Experience Architecture
Full-Stack Product Development (Front-End & Back-End)
Design Systems & Scalable Frameworks
User Research, Behavioral Insights & Data-Driven Design
Interaction Design & Advanced Prototyping
Information Architecture & Experience Modeling
Accessibility & Usability Standards (Heuristics, WCAG)
AI-Driven Product Design & Automation
Cross-Functional Leadership & Team Development
eCommerce & Digital Product Strategy
Blockchain & Decentralized Systems Consulting

Technical & Development

Full-Stack Development (Front-End & Back-End Architecture)
Modern Front-End: HTML5, CSS3, Component-Based Systems
API Design, Integration & System Architecture
CMS & Web Platforms: WordPress, Webflow
Performance Optimization & Scalable Infrastructure

Tools & Technologies

Design & Systems: Figma, Sketch, Adobe XD, Axure, Adobe Creative Suite
Prototyping & Collaboration: Figma, Miro
AI-Augmented Workflow & IDEs: Cursor, Visual Studio
Collaboration & Delivery: Jira, Confluence, Trello, Slack
Design-to-Development: Zeplin

Languages

French (Fluent)
English (Fluent)

Education

Information Systems Management
Product Design and Development

Florida Atlantic University — 2005
Northwood University — 2006
Université Ofechad/ESIAMEJ — 2008

Selected Work

Projects where I successfully translated concepts into impactful solutions that drove positive results for users.

Product Designs

3dcart

eCommerce Management + Product Design + SaaS

Formstax Project

1099, ACA, W2 E-filing, Print & Mail Services + SaaS + Design System

HRDirect Smart Apps

Product Design + Brand Management

Mintzella Exchange

Web3 dApp + Exchange + Polygon Network

One Box Project

TradingView + Forex Web App Development